System fonts, which still rule the presentations in 2021 for Fortune 500

Designing a presentation is a creative process, and the choices we make serve as a communication channel where the audience sees our product and gets the sense to understand what we are trying to communicate. The fonts we use in the presentation have a huge impact on our design style and a poorly chosen type of typing can turn a good presentation into a compelling one. Your efforts to opt for strong views, content restrictions, and content placements will be in vain if you fail to choose the font style that best suits your presentation. You need to choose a font that fits your product concept and presentation and the concept you are trying to convey.

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Fonts play an important role in the presentation. Slides with a poor choice of fonts would fail to leave an impact on the audience and the audience will lose interest in the presentation. Choosing fonts for your presentation can be a tricky thing, but here we’re listing the 10 best fonts for a virtual presentation that are being used by the Fortune 500 companies, so you can choose according to your requirements and ace that next presentation of yours.

Calibri

Calibri is a sans-serif typeface family created by Luc de Groot in 2002–2004 and released to the public in 2007, along with Microsoft Office 2007 and Windows Vista. It replaced Arial in Microsoft Office 2007 and became the standard font used in the suit.

Its use in PowerPoint presentations is popular for obvious reasons. The font is simple and clear, with intricate rounded edges. Calibri is preferred when the designer is looking for a universal, readable Sans Serif PowerPoint font.

Arial

Robin Nicholas and Patricia Saunders created this typeface for Monotype Typography in 1982. It was designed to be metrically identical to the popular typeface Helvetica, with all character widths identical, so that a Helvetica-designed document could be displayed and printed correctly without the need for a Helvetica licence.

Arial is a modern sans serif font with more humanist characteristics than many of its predecessors. Arial is an extremely versatile typeface family that can be used for text setting in reports, presentations, magazines, and so on, as well as display use in newspapers, advertising, and promotions.

Georgia

Georgia is a serif typeface designed for Microsoft Corporation in 1993 by Matthew Carter and hinted by Tom Rickner. It was intended to be a serif typeface that was elegant when printed on small or low-resolution screens.

Georgia is highly regarded for its beauty and incorporates thick and thin stripes to provide well-separated Serif characters. The font also has long lowercase letters and has the perfect old look for any presentation. Georgia is a font very similar to the Times New Roman, though large, making it an ideal choice for presentations.

Garamond

Garamond is a serif typeface family named after the sixteenth-century Parisian engraver Claude Garamond. Garamond typefaces are popular and are frequently used for book printing and body text.

Garamond is not the font most people would usually go for, but it’s a great font to use in your presentations. It’s a font that always stays professional with a clean, sharp look. There have been many recent versions of Garamond made, such as custom variations of the ITC Garamond version, called Apple Garamond.

Verdana

Verdana is one of the easiest options for PowerPoint presentation fonts. This font doesn’t have its roots in history as it was crafted in 1996 by Matthew Carter, of Microsoft, so you know it’s designed for the screen. Its symbols include wide spaces and counters with long letters that improve readability. Verdana is also one of the most compatible fonts available on almost all Windows and Mac computers.

Times New Roman

Times New Roman was commissioned by the British newspaper The Times in 1931 and designed by Stanley Morison, the artistic adviser to Monotype’s British branch, in collaboration with Victor Lardent, a lettering artist in The Times’ advertising department.

Based on Morison’s experiments with Perpetua and Plantin, it has many old-style characteristics but has been adapted to provide excellent legibility. This is one of the most popular typefaces of all time and is widely used in books, magazines, reports, office documents, and advertising.

Corbel

Corbel is a sans-serif typeface designed by Jeremy Tankard and released by Microsoft in 2005. It’s part of the ClearType Font Collection, a collection of fonts from various designers that came with Windows Vista.

This font is designed for providing clean text without clutter on the screen. It’s designed specifically for LCD monitors, so you know it’s designed for presentations. Corbel is considered a “soft” font with curved letterforms and classic styles, small numbers. The font is clean and clear, making it a natural choice for presentations. Its spacing allows better readability even at a distance.

Palatino

Palatino is the name of an old-style serif typeface designed by Hermann Zapf that was first released by the Stempel foundry in 1949 and later by other companies, most notably the Mergenthaler Linotype Company.

The Palatino Linotype is a font version installed with Microsoft products and slightly modified from the original to be displayed on screens. Book Antiqua, also Microsoft’s default font, is very similar, almost impossible to tell from the Palatino Linotype. Both of these fonts are a good choice for body text – a little unusual, they will help your slide to stand out in a sea of Arial and Times New Roman while having their airy counters and smooth, calligraphic lines, retaining beauty and readability.

Century Gothic

It’s a sans serif typeface with a geometric style. It was released in 1991 by Monotype Imaging, designed to compete with the Futura. The font is based on Monotype 20th Century, which was drawn by Sol Hess between 1936 and 1947. Century Gothic is best known for its use in advertising, such as news headlines, exhibition work, and small quantities of text.

Bodoni

Giambattista Bodoni designed the serif typeface Bodoni in 1798. Often used in headings displayed at large sizes where contrasting line weights will have a big impact, Bodoni fonts will add a sense of elegance to your design.

This font is commonly used in popular fashion magazines and you might’ve noticed that how a fashion magazine’s title maintains its presence but don’t overdo the image below. If you want to put a layer over the pictures, this font style can be a great choice.

Conclusion

You can choose from a variety of fonts available, but apart from selecting a font for your presentation, you must keep in mind that there are some other factors involved while designing a slide. Whatever font you chose, try to maintain a contrast between text and the background as it increases the readability. Only by choosing the font, you cannot design a presentation as the Fortune 500 companies do.

Choose fonts that mix well with each other, but avoid using too many decorative fonts as it’d distract the audience from your presentation. It’s your presentation and you’ll decide what to do, but sticking to a simple presentation and choice of fonts would make your presentation stand out from the crowd, increasing the recall value of your brand.

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