A LEGACY IN  MOTION

The launch of the all-new 2026 Toyota Hilux brought together Toyota’s journey in India, the Hilux’s global legacy, and the arrival of its next generation. INK PPT developed three leadership presentations that connected these milestones into one cohesive story, building anticipation for the next chapter of an automotive icon.

FROM LEGACY TO LAUNCH

01

Toyota’s
‍Indian Journey

The launch of the all-new 2026 Toyota Hilux brought together Toyota’s journey in India, the Hilux’s global legacy, and the arrival of its next generation. INK PPT developed three leadership presentations that connected these milestones into one cohesive story, building anticipation for the next chapter of an automotive icon.

02

The
Global Icon

Explored the Hilux’s global presence and design philosophy, revealing the exterior and interior of the new model while establishing the evolution behind its next generation.

03

The Next

Generation

Presented the all-new Hilux, highlighting its key features, engineering, and versatility to demonstrate how it could serve varied customer needs across India.

THE CHALLENGES  BEHIND THE  SCENES

Connected
Narratives
Product
Storytelling
Visual
Consistency
Stage
Readiness

DESIGNED TO DELIVER

Narrative-led
Design

Structured each deck around the speaker’s key messages and objectives.

Refined
Visuals

Used bold product imagery to highlight the Hilux’s design and defining features.

Unified Visual Language

Aligned all three presentations with the overarching launch theme.

Stage-first
Execution

Prioritised clarity, impact, and seamless storytelling on the launch stage.

THE NUMBER BEHIND THE LAUNCH

03
Presentation
01
Epic Product Launch
03
Designers

A NEW CHAPTER UNFOLD

The three presentations guided the audience from Toyota’s Indian journey through the Hilux’s global legacy to the arrival of its next generation. Together, they created a cohesive launch experience that honoured the nameplate’s heritage while introducing its future.

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